I lead and design brand campaigns and digital experiences for global consumer brands.

With more than a decade of experience across New York, Los Angeles, Tokyo, and Seoul, I take work from early concept and art direction through hands-on execution and launch.

I also run Raetast, an independent design and R&D studio.

Launch Identity, Retail Experience

2023-2024

Apple Store Launches

Campaign Design, Art Direction

2023-2024

Apple Campaigns

Brand Design, Campaign Concepts

2014

Southwest Airlines

Visual Identity, Campaign Design

2018–2019

Google Play Indie Game Festival 2019

Campaign Design, Information Design

2014–2015

Spotify Cannes 2015

Creative Direction, Game Design

2014

Pixactly

Product Design, Build

2025

Nuoy

Concept Development, Visual Design

2016

Automotive Concept Design

Product Design

2026

Which dropped first?

Product Design

2026

Invista

Woodworking

2025

Baby Mobile

Travelog

2024

High School Reunion in Sweden

DIY

2024

GS300 Android Head Unit & 360 Camera Install

Travelog

2020

Following the heart

DIY

2020

Quad Bike Restoration

Woodworking

2020

Ari & Yuri's Watchtower

Woodworking

2019

Tealight Casket

Travelog

2019

Nakasendo Trail

Woodworking

2019

Lauan Twin Frames

Travelog

2018

Shikoku Dream

Woodworking

2017

Changho Wooden Frame