Google Play Indie Game Festival 2019
A visual identity and campaign system for Google Play Indie Game Festival across Seoul, Tokyo, and Warsaw, spanning web, digital, and on-site applications.
The 2019 Google Play Indie Game Festival ran in Seoul, Tokyo, and Warsaw. I developed the visual system around a set of isometric, game-inspired illustrations, adapting details for each city so the local events felt distinct without losing the shared festival identity. I designed the event website and on-site applications, including lanyards and wristbands.
